If you want to try an effective way to advertise your business, you should pay attention to the booklets. It is a great option that can help you reach a larger target audience. This simple method will also help you declare yourself as a new successful brand or make a rebranding for your company. That’s why we encourage you to try using digital color booklets for your advertising strategy. You can tell about yourself and your business by giving them to people or sending them by mail. However, first, you need to know how to print booklets. It will help you choose what they will look like and create a quality product. So, let’s look at the steps you need to take to do this.
Choose files and print settings
So what is a booklet? It is like a small book. Mostly they have a few pages and a paperback. However, they can be of different format and view. That’s why you need to select all these details and adjust them before you start printing. It will help you avoid unsuccessful attempts and save your money. For printing booklets, you should start with the simplest settings that you are probably already familiar with. First, go to the file settings for this. Choose the right printer. Then select print details such as the number of copies and type of print.
Pick the type of paper
The type of paper is what affects the quality and appearance of your booklet. You can create strong and high-quality booklets for long use or, conversely, think if you do not need this property. Also, don’t forget what coverage you should have. The glossy finish always attracts more attention and makes the design more refined. However, the matte finish may match the style you used for your booklet.
Verify printer capability
It is important to choose what type of printing you want. You may need double-sided printing. You can select this function in the settings. However, you can also adjust the print on the back or front only.
Select the paper layout
It is also important to choose how your booklet will be flipped. There are two options to choose from. The first option is to rotate the long edge of the paper. This option resembles the format of a magazine. The second way is to flip from the short edge. This option will resemble a notebook.
Pick the type of binding
Therefore, the last step in booklet printing is to choose the type of binding. If you have a booklet with some pages, and it is not expected to be reused, you can choose to staple pages. For booklets that need to be used several times, it is better to choose the Wire-O method. This method involves the use of a double spiral for a cover that securely fastens the pages. The method is also suitable for a multi-page booklet and will give it a professional look.